What small business is better to do? What kind of product is profitable to trade: an overview of profitable directions for trading


The list of areas for activity is huge, but conditionally, the following large niches can be distinguished:

  1. Resale of goods;
  2. Provision of services;
  3. Production of goods;
  4. The property;
  5. Internet business.

Let's discuss the advantages and disadvantages of each of them.

Trade in consumer goods

Public is the sale of consumer goods. Its principle is to buy goods in one place at low prices and sell them in another.

Stable income brings trading with what is used on a daily basis: food, clothing, footwear, household chemicals and cosmetics. It was on the trade of consumer goods that large MLM companies (Avon, Herbalife, Mary Kay and others) earned millions.

When choosing a product, one should focus on demand and the state of the economy. If there is a crisis in the country, it will not be possible to build a business selling luxury cars or jewelry. You can take advantage of the fact that buyers seek to save in times of crisis.

In such a period, the idea of ​​creating a stock store with branded clothing wins. After all, high-quality products are sold there at an affordable price, which will ensure an influx of customers.

The sphere of trade is vast and constantly updated; you can always find an unoccupied area in it. The only drawback is the complexity of the very mechanism of starting a business: purchasing goods, finding premises for storage and sale, establishing logistics, and so on.

Provision of services

Today it is possible to sell not only material things. Well-executed services are just as popular, but finding buyers for them will be more difficult.

It is easier to start work in an area in which you already have skills... Try starting an accounting office and working with a few small businesses, a notary agency, or a private dental office.

You can organize events, decorate banquet rooms or design interiors.

If there are no special skills, then study the market and identify the most promising niches in your city. A good example is the creation of printing centers that provide thermal printing services for clothes and dishes, coursework design, and text editing services.

Don't forget about such simple projects as opening a cafe or restaurant. Franchising is a promising direction in this area. when a well-known brand sells the right (franchise) to manufacture its products, as well as a ready-made business plan.


That is, it is a kind of brand name lease. This right is enjoyed by the world-famous fast food chain "McDonald's".

Production of goods

Previously, the sphere of production of goods was considered complex and monopolized by large manufacturers. Indeed, to start a product, large investments were needed, which might not pay off.

With the advent of new technologies and automation processes, it has become easier and cheaper to manufacture goods.

But here, too, the question arises: what to produce? Naturally, what is in demand. So, in Russia, there is a bad situation in the food market.

Trying to get the maximum profit, some manufacturers neglect quality, which results in a decrease in demand for goods of a particular brand. You can take advantage of this by organizing a business producing only quality products.

The property

If you have a large start-up capital, we recommend starting a real estate business. This is a very conservative field based on the psychology of customer communication and market observation.

When working in this niche, you need to be prepared for periods of rising and falling prices, customer whims and other troubles.

Internet business

It is not difficult to organize your business on the Internet. After all, you don't need to look for special equipment, a place for an office, or invest a lot of money. It is enough to have a personal computer and a desire to work.

Any business idea can be realized here: from writing texts and organizing an online store to running client campaigns for contextual advertising.

One of the most promising areas is internet marketing. Newcomers are intimidated by the high level of competition in this area, but with the proper zeal, you can always find a free niche. Free courses and webinars, as well as communication with experienced colleagues on thematic forums, make the path easier.

So which business is the most promising?

To organize your business, it is important to understand that success rarely comes immediately. Therefore, you need to develop without hesitation in the chosen direction and not despair at moments of failure.

And it is impossible to definitely answer the question. There are no ready-made recipes for success!


Even in difficult times, you can do business, because there are niches that will always be in demand. For example, one of the successful types can be called food. No, you shouldn't compete with chain stores, it's hard to win here, so it's worth stopping at the manufacture of exclusive goods. You can sell pastries: pies, pancakes, sweets. Macarons are especially in demand among buyers, especially since they are stored for a long time. You can make cakes to order, the main thing is not to overstate the price.

The advantages of such a business:

  • Investments are minimal, you can cook even in your own kitchen.
  • Distributing goods to outlets, you can do without your own store.
  • If desired, applications can be collected through the VKontakte groups.
  • It is necessary to observe SanPin, have medical records, strictly control the expiration date. Food is a perishable product, so if you haven't bought it, you will have to eat it.
  • If you work only to order, then in a small town the revenue will be small.

Catering

One of the options for working with products is catering. It can be offered at weddings, anniversaries, graduations, birthdays. Chocolate fountains and other devices are not so expensive, they can bring profit all the time, especially if there are a lot of orders.

Business pros:

  • Payment for departure, in bulk, so there is no need to store food. The client will pay for them.
  • No need to keep an office and a lot of employees;
  • If the city is not large, then orders will not be frequent.

Of course, all these are average views, but they reflect a fairly accurate picture of events. In any type of business, it is very important that the niche is not occupied, customers want this type of service. In addition, in any case, minimal investment will be required, at least in the purchase of products.

Vending as a type of business

Vending has been very popular lately. And it doesn't matter what exactly is sold in vending machines: coffee, shoe covers or lenses. Purchase costs can be reduced by purchasing used equipment.

  • No staff required.
  • The machine takes up a minimum of space, so the rent is low.
  • Theft of goods is excluded, since it is in the machine, and there is always a surveillance camera nearby.
  • Requires investment, but immediately begins to pay off almost immediately if the product and place are chosen correctly.
  • If the product is food, you need to monitor the shelf life juices.
  • It is necessary to find a nearby outlet with electricity, except for the machine with shoe covers, they all operate on energy.

This type of business is very profitable, since it does not require the presence of sellers, but trade, nevertheless, takes place. You can service the machine personally, it takes a minimum of time and effort.

Intellectual labor

One of the service options and the opportunity to make money is to provide your knowledge. This can be advice on legal issues, taxation and finance, various courses in consulting, doing business, and so on. What a person knows and knows how, he can sell, both personally and on the Internet. At the same time, there is a minimum investment, except that some consultations will require your own website and the development of some programs.

Also, editors, copywriters, designers, proofreaders and other people, whose work is in great demand due to the development of the Internet, can offer their services. You can also offer tutoring services on the Internet, carry out term papers, and make diplomas to order. An unlimited number of those who want to purchase a finished work will help even a beginner to earn good money. This is an opportunity to start a business even for a student who, in fact, has no funds, but has knowledge.

The advantages of this type of business

  • Minimum investment.
  • A person does what he loves and earns money from it.
  • Opportunity to expand business areas.
  • Promotion sometimes takes a lot of time, clients need to be found.
  • The instability of earnings.

In this case, a person sells his knowledge, skills and abilities, which is quite well appreciated. The business of developing computer sites and games is especially profitable. However, it is difficult to keep your developments from plagiarism and theft, so it is necessary to think over a system for obtaining patents.

Internet business

It's a good idea to promote your business online. It can be anything. As a box service, for the distribution of cosmetics, and services for joint purchase. Investments in this case are minimal, since the client pays for the order. The only thing is that you need to invest in shipping and organize delivery, but if you calculate it and invest in the cost of the order, then there will be no work at a loss. More than 70% of people have ever purchased something on the Internet, so the business is very promising and will always be in demand. The main thing here is to find your niche and, of course, customers who will buy.

Services as a type of business

You can perform a variety of services at home. Girls often extend eyelashes, cover their nails, and offer hairdressing services. In this case, the presence of a salon is not necessary, because the client can be invited to his home.

For men, there is a good option for earning money - repairing equipment, cars, especially if they are good at it. In this case, there will be a minimum investment, but the profit will depend on the qualifications of the master and those who want to get to him. In a big city, apartment renovation is quite cost-effective, especially since now people prefer to pay for services, and not glue the wallpaper on their own.

The main thing is mobility and flexibility of business

As you can see, there are a lot of options for starting a business during a crisis, the main thing is to find customers and prove that they will get the most out of the order. It is necessary to draw up a business plan, calculate the benefits and losses, the initial investment and study the services of competitors.

Do not forget that a business must be mobile and flexible, which means that you may have to move and look for your niche if the chosen one suddenly ceases to generate income. For example, the pharmacy has ceased to be profitable? Just sell vitamins and dietary supplements using vending machines. There is no prohibition on this. It is difficult to sell jersey or tights; again, your online store will help out. Is it hard to compete with wholesale stores? Place your bet on the exclusivity of the product, bring fashionable novelties before anyone else.

But franchises in business can be difficult to promote, large investments are required, and it is difficult to guess the flow of customers, therefore this type of investment can only be considered in a big city and if there is a sufficient amount of funds. That is why, in this case, it is necessary to soberly approach this proposal.

Any private entrepreneur is faced with the question: how to earn your first money? Which business will make a profit, not a loss? You have a million options: you can seize several factories, oil rigs, apply to officials. But let's see the question realistically. What is the most profitable business in Russia? In the article, we will try to briefly and concisely outline the most cost-effective options for novice businessmen that can bring real income. Let's take a look at what type of earnings is the most real!

Turn your hobby into a profitable business!

Numerous researchers have proven more than once that 100% of all rich people have achieved success, since they were doing exactly what they loved, giving themselves entirely to it. This applies to all areas of business - restaurants, clothing (boutiques, shops), large factories and plants. We can conclude that everyone has their own most profitable types of business, it all depends on your hobby. There are hundreds of types of entrepreneurship, but the easiest way to make money is on your hobbies.

Here are some ideas for example:

  1. Are you a sports lover? Why not create your own club or section. The option is suitable for all athletes - past and present. You can collect groups of different ages. Have you noticed that children's sections are popular now? Russian parents try to instill in their children only good things, to introduce them to sports: football, basketball, karate, even dancing.
  2. Do you sit at the computer for hours? Why haven't you started getting paid for it yet? Internet entrepreneurs are beginning to actively capture the Russian market, so you need to urgently connect, while not all niches are occupied.

Here are some ideas:

  • Promotion of a group in a social network (then you can earn money on advertising and promotion of other communities, shops, organizations);
  • Chain store (sell everything you like - souvenirs, clothes, food);
  • Information services, education (Do you know how to raise raccoons? Teach the rest! Clients will always be found!).
  1. People love unique and exotic things! Can you weave toys, embroider paintings, make a Brazilian berembau in a couple of days, or carve a Ganesh figurine? There will be more than enough clients:
  • Write, embroider pictures;
  • Jewelry boxes;
  • Pendants and any other handmade jewelry;
  • Clay products.
  1. Do you have a "DSLR" (SLR camera) and you know how to take photos beautifully and professionally? It is quite possible to become a photographer. You can work in a studio, go to weddings, concerts, festivals. Romance, not life. You might think about opening your own studio, where you won't have to work for your "uncle", but take pictures for your pleasure!

Deal with minimal investment

Many aspiring entrepreneurs face the same problem - no money! That is, there is not even a minimum start-up capital to start your own business. One needs $ 2,000 to start, the other needs 500,000 rubles! But such money is unrealistic to find quickly, even if the bank agrees to a loan! So what kind of business brings good income with minimal investment?

  1. Earnings at weddings. You will have some pretty good options:
  • You open your own wedding agency and start preparing the wedding yourself - looking for a toastmaster, a photographer, ordering a hall, restaurant, ceremony, cars, jewelry, etc .;
  • Have a camera? Go take pictures for the wedding!
  • Are you good at design and art? Start decorating wedding halls.
  1. Establish your own production. The business is very profitable, but it requires a good investment. But not always! Start making your product at home if you want to make a quick income. Ever heard of American families running mega-profitable sauces, marmalades, cakes, and biscuits? They even grow all the ingredients on their own in greenhouses and seal jars of ketchup with their own hands.
  2. We earn money on cars. You will need: a car, a desire to earn money and the ability of the organizer, or the knowledge and experience of repair. If you have your own car, this is a business for you. Here are some ideas for making a really profitable income:
  • Service car repair, installation;
  • Cars for rent;
  • Start selling parts:
  • Have you seen the movie Diner on Wheels? Isn't it an idea? Pay off quickly! You can even just drive around with the coffee machine!

Now consider which business is the most profitable for the provision of services and the sale of goods in Russia.

But what kind of business do you think is the most profitable in our country? Right! Which provides people with something important and necessary. And now we are not talking about the factories, factories and steamers of the oligarchs. Here are the statistics of recent years: what else?

What do we see everywhere in cities? Vending machines! They stand on any street. They appeared relatively recently - that's the beauty of it. The machines that will make you a cup of cappuccino are not so popular anymore, but in this niche there are more interesting options that attract the attention of potential customers.

Which?

Here's an example: buy massage chairs and install them in large shopping malls, on crowded streets! Install a classic bill holder in such a chair and the maintenance costs will be minimal.

Earnings on growing plants and animals

There is no need to talk about the profitability and relevance of such a business - vegetables, meat and milk and fruits have been and will always be in demand, even in times of crisis.

There are many examples: grow seedlings, flowers, strawberries, raspberries, cucumbers, tomatoes, peppers, onions, potatoes, breed animals and birds for meat and eggs (pigs, cows, chickens, pheasants, turkeys and geese).

Your task is to determine your niche and occupy it in time! You can make money on any idea! All that is required of you is efficiency, faith in your strengths and actions!

During the crisis, many trade enterprises suffer serious financial losses, since the purchasing power of the population is sharply reduced, and many goods remain unclaimed. But, despite this, experts believe that economic instability is the best time to start your own profitable business. To get good income, you need to know what to trade during the 2018 crisis. This is what will be discussed in this publication.

Anti stress products

Thinking about what is the best way to trade during a crisis, many entrepreneurs for some reason forget about products that help get rid of stress. In order not to get depressed due to financial problems, people use different methods that allow them to relax and forget about all the troubles for a while.

Some citizens prefer to relieve stress with alcohol, while others buy sweets to cheer up. There are also people who buy various sedatives from pharmacies. If you cannot decide which product to trade during a crisis, try to focus on such products.

Funeral paraphernalia

It sounds sad, but funeral services in our country are in demand in any economic conditions. People see off their loved ones and relatives on their last journey, regardless of their financial situation, so the trade in funeral accessories does not stop even in times of crisis.

When choosing an assortment, rather than trade during a crisis, give preference to goods of the economy segment. Fancy funeral supplies are too expensive, so they are too expensive for beginners. At the stage of business formation, they can be completely excluded from the range.

Eco-friendly products

Recently, many people are trying to buy only natural, organic products. Based on this addiction, rural residents can build a profitable and fairly promising business. So, how to trade during a market crisis?

Experts have compiled a list of the most sought-after home-made products:

  • Meat;
  • Milk products;
  • Vegetables and fruits;
  • Smoked products;
  • Pickles and preservation.

This is the most sold in a crisis in any region of our country. If you are looking for sources of additional income, choose any products from this list and feel free to go to the market with them.

The property

Many citizens who have additional living space are thinking about? Experts believe that a crisis is not the best time to sell real estate, but if you do not see any other way out, you can try to make money from it.

Let's talk in more detail, how to sell real estate during the crisis and get a decent income from it? First of all, try to sell your apartment as profitably as possible. Invest the proceeds in the purchase of housing in new buildings during the construction phase. When the house is put into operation, the cost of square meters will rise by 20-30%, respectively, the sale of an apartment will bring you a good profit. You can also buy housing in disrepair, make major repairs in it and sell it at a much higher price.

Online trading

Recently, online trading has become very popular. Newbies are often interested in what is profitable to sell on the Internet during a crisis?

You can trade any product on the network:

  • Food;
  • Appliances;
  • Shoes and clothing;
  • Childen's goods;
  • Flowers;
  • Auto parts and more.

At first, choose 2-3 product categories and gradually expand the assortment. For example, you can add watches or jewelry to an online shoe and clothing store. This will allow you to increase the profitability of your business.

Childen's goods

Parents try to give their children all the best. They make every effort to provide their child with a comfortable life. Therefore, children's toys and clothes are a commodity for which demand never falls.

If you are attracted to this market segment, before opening a store, you need to decide what is profitable to trade in a crisis. Experienced businessmen do not advise focusing on children's clothing, because in difficult economic conditions people are trying to save money, so they often buy used things. In addition, babies wear their clothes after their older sisters or brothers. Therefore, in the assortment of a children's goods store, clothes should not occupy more than 10% of the total production volume.

Hot baked goods

Can't decide what to trade during a crisis in a small town? All ingenious is simple. The easiest option is to sell hot baked goods on the street. Such a business does not require large financial investments and, at the same time, is highly profitable.

In order to open one stationary retail outlet, you need 1–2 thousand dollars. The main cost is the purchase of equipment. From one point per month, you can get $ 300-500 of net profit. If you expand trade on holidays in places of mass festivities, you can get a monthly profit in one day. This is an excellent one that can be realized during the summer vacation season.

Second hand

Cheap second-hand clothing is the best option for people who can't decide what to sell in times of crisis. Such a business is distinguished by high profitability and quick payback.

In order to open a second hand store, large financial investments are not required. Rent a small room, buy a small batch of goods and get to work. To understand what is profitable to sell in a small town, at first, buy a cheap product and sell it by weight. Over time, you can add several high-value positions and open a stock. A competent pricing policy is a guarantee of the success of your enterprise.

Coffee machines

During the crisis, many people save money, so they try not to visit cafes and other catering establishments. They prefer to have a cup of coffee from a coffee machine located near their place of work or study. Coffee machines are the easiest and most profitable option to trade during a crisis.

To open such a business, you need to purchase vending machines. If financial possibilities do not allow you to make such a purchase, at first you can rent equipment. In addition to a coffee machine, you will also need a selection of coffee, sugar, powdered cream, and disposable tableware. The next important step is choosing a location. The coffee machine can be installed in a shopping center, any educational institution, clinic, hospital, etc.

Pasta

Since recently the economy of our country has been focusing on import substitution, before deciding what to trade during the crisis, pay attention to domestically produced products, in particular pasta. These are inexpensive and tasty food products that are bought by almost all citizens of our country. The greatest demand is observed for products of the middle price segment. Usually, buyers are not attached to any particular brand. For them, quality and affordable price are much more important. Buy pasta from the manufacturer and sell it in bulk at your own markup to supermarkets, canteens, cafes and companies that prepare and deliver hot meals. According to experts, it can be a decent profit, especially when it comes to inexpensive food.

Educational courses

During the crisis, many people lose their jobs, so they have to look for other sources of income. To do this, they have to master new professions that are in demand during a period of economic instability. In this regard, the demand for various educational courses begins to grow. If you are thinking about what is profitable to sell in a crisis, try offering your knowledge to consumers. Foreign language courses, playing the guitar or cutting and sewing are always in great demand, so you will not be left without income.

Place advertisements in print or online and wait for customers to call. In addition, you can offer your services to friends and acquaintances who may become your first students. Educational courses are one of the most that opens up great opportunities for beginners.

Chinese products

Previously, many people believed that any Chinese product was consumer goods that were not of high quality. But the situation has changed and now you can build a profitable business on goods from China. As you know, in China you can buy products 50% cheaper than in our country. Everything from clothing and children's toys to high-tech medical equipment is produced here. Before starting a business with China, you need to decide what to trade in a crisis.

Experienced entrepreneurs are advised to pay attention to the following product groups:

  • Shoes and clothing;
  • Electronics;
  • Accessories;
  • Textile;
  • Kids toys;
  • Mobile phones.

The easiest way to make money reselling goods from China is dropshipping. This is a great option for those looking for. Create your own online store, post photos and descriptions of goods from Chinese sites in it and wait for buyers. When the customer pays for the purchase, use that money to buy the product from suppliers in China at a lower price and send it to the buyer's address. The price difference is your net income.

Do not forget that the best-selling goods during a crisis are essential goods. Expensive goods that are not in great demand may remain unclaimed for a long time, therefore they will not bring you a good income.

Medicines

Everyone knows that drugs are essential goods. Anyone who feels unwell goes to the doctor who prescribes the necessary medications. After that, he goes to the pharmacy and even uses the last money to buy medications to improve his health. Therefore, if you are wondering what to sell during a crisis, open your own pharmacy.

In difficult economic conditions, drug sales are not falling. On the contrary, they can even grow if you replace expensive drugs with cheap domestically produced ones. Thanks to this, consumers can save money, and you will receive a good profit.

Naturally, opening a pharmacy is not easy. It is necessary to obtain an activity permit (a license to trade in medicinal products), as well as register your type of activity.

It will be quite problematic for novice entrepreneurs to open such a business because of the large start-up capital required to implement this idea of ​​earnings. The way out of the situation is to search for investors. You can read about how to find an investor on our website.

In the conditions of the growing crisis, various speculations on the further development of society, the economy and other things, the ubiquitous life question arises for the common man in the street, voiced by Nikolai Gavrilovich Chernyshevsky - what to do? There are problems with employment, wage cuts, and so on.

One of the ways to find a job is to start your own business.

Briefly about the economy

The situation on the labor market has changed lately and has changed mostly not for the better. There are a lot of reasons for this. According to the classics, they can be divided into subjective and objective. Objective - the crisis of the entire model of the world order, which affected the economic sphere as well. Subjective - unwillingness, inability and inertia, primarily of power structures, to change the model of the world order, however, this also applies to ordinary citizens who are not burdened by the burden of power. In defense of people, one can argue that such a situation is observed in times of any crisis. Inertia is an attribute of any system, social is no exception.

Let's leave the philosophy of Socrates, because he only knew that he knew nothing ... and we do not know that either.

So the economy. At the moment, it is important for an entrepreneur that the economy is in transition... When viewed globally, the process of transition from chrematistics (profit maximization) to a balancing model is seen.

General understanding of business and entrepreneurship

Business is a representative of the chrematistic model of the economy. According to this vision, a businessman is a person who seeks to maximize his capital.

The development of the economic sphere of mankind follows the path of liberating man from monotonous, unproductive labor towards creativity. Technologies have developed to such a level that it practically does not require large expenses to ensure the minimum of everything necessary for the life of all living people on the planet. The question of insecurity has long since moved to the plane of inadequate allocation and management.

Only one conclusion can be drawn from this. Huge labor resources for the modern economy will not be required. And you will need creative people who will come up with and move development further. The entrepreneur is one of those professions that turn the wheel of history.

In the new formation, traditional business models are likely to fail. Now they are still working, but slippage is already visible. Echoes of this process are attempts to build chimeras, such as a business with a human face, i.e. crossing profit maximization by any means with concern for the welfare of employees.

As always, the one who is the first to realize the trend of the times, will integrate and lead the process - he will be on the crest of the wave.

So, we see the future behind the balancing model of the economy; various cluster models of production cycles can be very well adapted to it. The very basis of the balancing model was prescribed by Leontiev - the model of the so-called input-output balance, or the input-output method.

Business and government

No matter how the liberal community complains (that it is oppressed, it will always complain - this is the essence of liberalism), the influence of the state on the management of the economy at the moment is very small.

In an economically developed association, the role of the subject of management is seen as decisive. He builds a skeleton that businessmen fill. And not the businessmen themselves are trying to figure out, but what kind of skeleton to build. At a minimum, all segments of the population should take part in the issue of general skeletal construction, and not only narrowly specific ones, be they businessmen or government officials.

And the question of what type of business, especially in terms of small and even medium-sized businesses, should be answered by the planned structures. (For example, a microdistrict requires shops, clubs, etc. With a clear, ready-made sales and supply plan. Entrepreneurs analyze applications and put them into practice).

Since the state does not want to do this for various reasons, then, in principle, such a project is possible for implementation, say, on the basis of Internet resources. The work is titanic, but it's worth it, again there is a methodology - balancing models, attempts to implement them for small business are the most suitable - cluster models of production cycles.

Since no such structure exists yet, the question of the profitability of one's own small business is transferred to the plane of independent analysis of the market, sociology, psychology and morality. About this in the next paragraph.

Own business

Let's deal with the problems of our own small business.

Let's immediately exclude the moral aspects. Since business is a largely vague concept, we will not consider business that goes beyond the generally accepted ethics. For example, research on investment projects shows that the most profitable of them are various sects. The sect's business model is the most profitable, steadily growing, and so on. Moreover, the sect does not have to be religious. Businesses such as Amway, Avon and other network marketing are built on the elements of a sectarian approach (not all, and only in terms of using the elements).

An element of sociology and psychology remains. If business is understood as receiving disproportionately higher remuneration in relation to their own work. Compensation for this less own labor in the classical theory is the risk of entrepreneurship. To build a balancing model of the economy, most likely, such an understanding will introduce a systemic error. But during the transition period, the model remains fully functional. Nevertheless, you should still focus on the balancing model.

The most important thing in any business is sales... All other aspects are important, but if there is no sales, then any, the best organization of all other areas becomes an unnecessary addition to unsuccessful sales.

And there are two ways:

  • use existing sales markets;
  • create new sales markets.

The first path is the analysis of demand and the implementation of its satisfaction. On the second - creating demand, including using psychology and sociology (part of advertising, branding, etc.).

True, there is also a Buddhist path - the middle one, so to speak, between Scylla and Charybdis. Those. using both ways. A transition economy is different in that both instruments are involved. The problem of the second path is that in its modern form it is used to manipulatively create artificial demand that does not meet the needs of the economy, but satisfies the needs of only its individual elements.

On my own participation in business, I would like to draw attention to two types of business:

  • passive;
  • active.

Passive business

To some extent, this type of small business can be attributed to the most profitable. Its distinctive feature is the passive or minimal participation of the business organizer in the process of its functioning.

Examples of passive business include some Internet projects designed to generate income from advertising, launched business projects with equity participation, etc.

Advantages:

  • brings a constant, usually small profit;
  • does not require personal time expenditures;
  • lives an independent life, there is a possibility of accidental rebirth into something more voluminous;
  • a large number of such projects can be launched.

Flaws:

  • limited time of existence (without any intervention of the organizer, the project fades out rather quickly);
  • most of the projects fade out, not reaching the point of self-sufficiency (it should be noted that most of the projects did not require any serious financial costs);
  • in most cases, low profitability;
  • increased risk of losing the project with its possible development.

We will not talk more about passive business. If possible, it makes sense to launch passive business projects, at least as a bookmark of probabilistic development opportunities for the future.

Active business

Actually, any business with the active participation of the business organizer himself. In the next section, we will provide a small overview-classification of the types of small businesses that are profitable to do in Russia. Here I would like to give a few more general considerations.

If you focus on a balancing model when building a business, then you need to understand the fact that it is desirable to maintain a balance, both external and internal, and in different sections of the enterprise's activities.

For small businesses, external balancing may consist in determining the boundary points of development. Those. full development of a specific niche. The further will require either the conduct of a competitive struggle, or methods of psychological treatment, deterioration of the characteristics of the product, so that it breaks more often, etc. Without the use of all this arsenal, within the limits of the achieved restrictions, the enterprise operates in a balanced manner according to the “exact demand - exact supply” scheme. Working with suppliers, resources, and so on are self-evident things that are actually usually included in the balance sheet in classical economics.

In the same way, the internal balance, described in classical economics, will not be considered. Everything is true enough there. Let's pay attention to the aspect that is not considered there - this is, first of all, a fair distribution of income based on the results of labor activity, which is extremely unpleasant for many businessmen to discuss. The efficiency of an employee's work in a foreign company is extremely low, and in their own they will work only if the principles of fairness are observed. And the product is created by an employee, no product has yet been created without people. Business does not create products, it can contribute to their creation or interfere with this.

Overview of small business types

What is the most profitable small business to start up now? The answer to this question is broad enough. There are no fundamental restrictions. Or almost not. In many ways, everything depends on the person. If you set a goal and go towards it, then the goal will begin to approach..

For orientation, we will give a small overview of the most profitable types of business with characteristics from our point of view.

Internet-based

In general, almost any business today needs the Internet. The Internet has embraced almost all spheres of life. And you will have to use this tool in any case: customers, suppliers, resource management, information base, analytics, etc.

But this refers exclusively to the Internet direction. The business is notable for its low initial investment and well-developed infrastructure. It is actively developing and will only expand in the future. There is no clear structure, no clear understanding of how to develop and implement, no formal logic is prescribed. The field of activity is vast. Pros and cons. Miniature projects develop easily, it is very difficult to get even into the middle niche.

Consumable goods business

This business is practically eternal. It is based on goods that are needed every day. Food, hygiene products, cosmetics, etc. And all the possible aspects associated with these goods: sales, production, delivery, etc.

In most cases, the market for these products is competitively saturated. This requires a careful study of the point of sale.

Typically, the benefits in this area are minimal, and the risk with good initial analysis is also minimized.

Innovative business

The most risky, but also the most profitable business. In general, some authors refer to business as innovative. Those. the formation of profit in excess of the labor expended is referred to the sphere of innovations. As soon as innovation covers a large part of the market, it moves from the business category to another economic category, say, manufacturing.

An innovative business usually requires a relatively large initial capital, or its own development. Almost any new production at the initial stage is an innovation. Therefore, there are many examples of innovative business, Apple began with the fact that two engineers soldered in the garage - the world's first personal computer.

Business services

If the crisis escalates into a deep phase, then the service-based business will suffer in the first place. This is actually the only big risk.

Except for this case, people will actively use services: taxis, hairdressers, photo salons, etc. It also includes outsourcing services: cleaning companies, accounting, legal services, etc.

It is also important here to calculate the points of sale.

Catering business

Another type of profitable small business. Nutrition falls under the section of permanent human needs. Organization of various food outlets: from small eateries to restaurant chains. This also includes the organization of all kinds of catering services for employees of organizations, including off-site.

It is important to calculate the selling points.

Entertainment business

At all times, man needed bread first, and then circuses ... practically at the same time. And in times of crisis, the demand for performances usually only increases. This segment includes: cinemas, parks, clubs, etc. Also recently, the organization of various games has been gaining momentum: quests in houses, search for objects around the city, etc.

Sports and excursion tourism business

Close to the previous one, but somewhat different from it. In many regions of our country it has a seasonal appearance. This can include both sports and tourism-based businesses. Both within the city, country, and with the organization around the globe.

The sphere is actively developing and there are still plenty of opportunities for growth in it. More and more people are taking over this area. Traveling and playing sports are becoming a significant part of life for most people.

The choice of business is in no way limited to this overview. Moreover, it is desirable to be creative in the process, find your niche, discover something new. Suddenly you will be the person who will change the world for the better..

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